Saint Petersburg 2020

This is a student project that I worked on back in 2010, while attending The Rocky Mountain College of Art+Design. It is a pitch deck for a hypothetical Olympic Games host city brand identity. This was done for a sign & symbol class, which was centered around developing a visual brand identity system. Every year the classes did different categories, and my year got to do Olympic Games. Fun fact: the medal was made of modeling clay, and later spray-painted gold. For the mock-up, I photoshopped the medal into a picture of Lomachenko — a Ukrainian olympic boxer. Six years later, after producing this project, I got to work with him on a Top Rank Boxing promotional video at ESPN.

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