J.P. Morgan Wealth Management

As J.P. Morgan’s in-house agency Art Director, I led the creative development of a new brand identity for US Wealth Management. Tailoring it to digitally savvy clients and enhancing the customer journey at all touchpoints was pivotal. The cohesive digital marketing strategy and user-friendly website redesign led to a 20% rise in new accounts, underlining the success of our customer-centric approach.

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